CompuSaff Today!
Quick takes on software, tips, and 'net oddities
- 2009.05.03 - Why Chrysler Tanked
General
In a town where Chrysler and it's storied past go back to 1917, the Chapter 11 bankruptcy hits hard even though 850 local workers (and everybody else) knew it was coming. There's lots of responsibility to spread around for the demise of the 100+ year automaker. But the CEO's open letter to employees provides an 'elephant in the living room' clue to why the company is on the bargain basement closeout rack.
This quote from the head dude speaks volumes:
My number one priority has been to preserve Chrysler and the livelihoods of thousands of people who depend on its success.This quote, found six paragraphs in, reveals a monumental flaw in corporate think. Makes one wonder what might have happened to this company had their goal been to build consumer automotive transportation that exceeds customer expectations and outperforms the competition. Self preservation is a surefire flush of the toilet as a goal.
- Bob Nardelli
(Chrysler Chairman & CEO)
Preservation is a by-product of satisfied, paying customers. Hmmm..... 12539
